Tell better stories. Get better results.
Free guide for coaches who want to turn “just posting” into real connection and content that converts.
Your stories aren’t landing - yet.
You’re posting, writing, editing… second-guessing every word.
Wondering why other people’s stories spark connection – while yours barely get a blink.
You’re not bad at writing. You’re not boring.
You’re just missing the piece that makes people feel something.
And without that?
Your audience scrolls on.
Your offers get overlooked.
And the message you know matters never quite hits home.
Every day you stay stuck in “meh” content is a missed chance to be heard. To be remembered. To be chosen.
You don’t need more content ideas.
You need stories that stir something.
This guide shows you how: Find Stories They’ll Feel
Whether you’re launching something new or just want to feel seen in your content again, this guide gives you the storytelling tools I use with clients every day – to help you sound like yourself, and land with your people.
You don’t need to become a copywriter.
You just need the right spark to unlock the story your audience is waiting for.
Just Imagine:
Instead of second-guessing every post, you’ve got three simple tools to help you share stories that sound like you – and connect with the people you’re here to serve.
No more overthinking. No more feeling invisible online.
Just content that feels honest, hits home, and actually makes people care.
This free guide gives you:
Your Anchor Emotion so you can share the feeling behind your message
Story Sparks to draw out personal stories that actually land
Bridge Phrases to gently guide your audience from interest to action
So your words don’t just fill your feed – they build trust, spark momentum, and help your people see you clearly.
And when people feel something?
They remember. They share. They act.
After 15+ years working in the education, mental health and charity sector, one thing was clear:
Lived experience isn’t just valuable - it’s essential.
It shapes how we connect.
It informs how we serve.
And when we share it well, it becomes the heartbeat of our business.
That’s why I help business owners uncover the stories that shaped them – and use those stories to build something as honest, powerful, and unique as they are.
Not through louder marketing.
But through deeper connection.
The tools in this guide are the same ones I use with clients to help them feel seen, sound like themselves, and share stories that land with the right people.
You don’t need a new persona.
You just need the story that’s already in you - ready to be told.
Emotion is the differentiator
Your audience doesn’t need more content from you.
They don't need “better posts.”
They need to feel something.
Your voice + your stories = your difference.
When your stories hit the right note, something shifts.
They see you.
They trust you.
They remember you.
This guide won’t give you a hundred content ideas you'll never use.
It’ll give you the tools to find right ones - rooted in your experience, your truth, and your voice.
1. Download the free guide
So you can stop guessing what to post and start with tools that make your message feel like you.
2. Use the Anchor Emotion, Story Sparks + Bridge Phrases
So you know what to share, how to say it, and why it connects.
3. Start sharing stories that sound like you – and stick with them
So you build trust, not just traffic – and turn your content into real connection.
Because when you know how to share the stories that shaped you?
You stop sounding like everyone else and start standing out,
